This report is not a personal recommendation and does not take into account your personal circumstances or appetite for risk.
| Opening Price | Stop Loss | Profit Limit | Reward vs Risk | CFD Margin |
| 3129p | 3240p (111p/3.5% above) | 2900p (229p/7.3% below) | 2.1x | 5% |
Observations – For
Observations – Against
While the long term uptrend is intact, we expect a short term re-tracement to support at rising lows, driven by uncertainty regarding potential currency effects (weaker Euro, stronger Dollar) on profits as ABF rolls out plans to open Primark stores abroad.
Greek worries likely to continue to weigh on the currency’s strength in the short- and on into the medium-term as well as European indices themselves, giving a short position better profit potential in current economic climate.
Next Event: Pre-close trading update, 7 Sept. Source: DowJones Newswires, Reuters News, Boomberg, Company website
Latest Broker 12-Month Consensus: 52% Buy, 37% Hold, 11% x Sell
13 July, Barclays, overweight, TP 3000p; 9 Jul, Credit Suisse, Outperform, 3250p; JPMorgan, Overweight, TP 3400p; Jefferies, Hold, TP 2850p; Bernstein, Market Perform, TP 2800p; Canaccord, Sell, TP 2580p; Nomura, Neutral, TP 2815p; Numis, Reduce, TP 2598p; Panmure Gordon, Sell, TP 2630p; Exane BNP, Outperform, TP 3500; Liberum, Buy, TP 3340p; 6 Jul, Goldman sachs, Buy/Cautious, TP 3150p.
(Source: Bloomberg) (U = Upgrade / D = Downgrade)
| Share | 1wk | 1m | 3m | 1yr | 2yr | 3yr | 4yr | 5yr |
| Perf % | 6.6 | 3.7 | 5.8 | 7.9 | 64.7 | 142.4 | 187.5 | 195.9 |
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