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JD Sports

Is this an opportunity to take a position ahead of the results?

JD Sports Fashion reports results on Monday, 14 Jan

  • The chart shows the price movement last time JD Sports reported: H1 Results, 11 Sept.
  • The shares opened +2.6p (+0.5%), traded as high as +31.8p (+6.5%) and fell as low as -6p (-1.2%).
  • Shares closed +31.8p (+6.5%), for a daily trading range of 37.8p or 7.8%.
  • Shares currently at 394.3p (at time of writing)
  • Shares -2.5% from 2018 highs, +10.8% from 2018 lows, +13.1% year-to-date
  • JD Sports issues a Christmas trading update on Monday (14 Jan). Will we see another big move?
  • Source: Bloomberg, FT, Reuters, DJ Newswires, AlphaTerminal

Click to enlarge

Trading JD Sports – An Example

Let’s say you think that JD Sports =results are likely to be good, and the share price is likely to rise. You decide to buy exposure to £10,000 worth of JD Sports using CFDs, at the current price of 394.3p. To do this, you need £2,000.

For the purpose of this example, let’s assume JD Sports reports strong results and the shares rise 10%. Your profit would be £1000, from your initial investment of £2,000.

Conversely, let’s assume you open the above position, and place a stop-loss 5% below the current price. JD Sports results miss, it falls 5% and hits your stop-loss. Your loss would be £500.

This is provided for information purposes only. It should not be taken as a recommendation.

This research is produced by Accendo Markets Limited. Research produced and disseminated by Accendo Markets is classified as non-independent research, and is therefore a marketing communication. This investment research has not been prepared in accordance with legal requirements designed to promote its independence and it is not subject to the prohibition on dealing ahead of the dissemination of investment research. This research does not constitute a personal recommendation or offer to enter into a transaction or an investment, and is produced and distributed for information purposes only.


Accendo Markets considers opinions and information contained within the research to be valid when published, and gives no warranty as to the investments referred to in this material. The income from the investments referred to may go down as well as up, and investors may realise losses on investments. The past performance of a particular investment is not necessarily a guide to its future performance.

Prepared by Michael van Dulken, Head of Research
Spread bets and CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage.
Spread bets and CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. 67% of retail investor accounts lose money when spread betting and/or trading CFDs with this provider. You should consider whether you understand how spread bets and CFDs work and whether you can afford to take the high risk of losing your money.
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