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This report is not a personal recommendation and does not take into account your personal circumstances or appetite for risk.

Buy – Assoc. British Foods - 13 April 2018

Trade Parameters

  • Opening Price: 2595p
  • Stop Loss: 2350p (245p/9.4% below)
  • Profit Limit: 3300p (705/27.2% above)
  • Reward vs Risk: 2.9x
  • CFD Margin: 5%

Technical Observations – For

  • Breakout from falling channel
  • Bullish cross by Directional indicators
  • Bullish reversal on Point & Figure chart

Technical Observations – Against

  • 100/200-day MAs could be a hurdle 2700/2900p
  • Stochastics & RSI overbought
  • Shares up 8% off lows

Analyst Comments

Attractive share price reversal and breakout with shares holding above 2550p. Broker consensus bullish (65% buyers), 89% of analyst targets suggesting upside from current levels. Shares jumped 3% in response to 26 Feb trading statement. Potential for the same next Tuesday, when Q1 results are released.

Morgan Stanley (23 Mar) says underperformance of ABF in recent months has created a buying opportunity, with the outlook improving and discount brand Primark at an inflection point with less FX headwinds; keeps £30 target, upgraded to Overweight. Shore Capital (12 Mar) confident in medium to long term outlook for Primark, Buy.

Next Event: Q1 Results, 2 May 

Latest Broker 12-Month Consensus:  65% Buy, 26% Hold, 9% Sell (full breakdown on request)

Source: DowJones Newswires, Reuters News, Bloomberg  or Company Press releases

Broker Ratings & 12-Month Target Prices (Bloomberg)

12-month (daily) - MACD, Stochastics, Trend Strength, RSI, Momentum

Share 1wk 1m 3m 6m 1yr 2yr 3yr 4yr 5yr
Perf % 3.6 -0.1 -8.0 -22.1 -0.6 -21.7 -13.9 -1.7 40.9
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This research is produced by Accendo Markets Limited. Research produced and disseminated by Accendo Markets is classified as non-independent research, and is therefore a marketing communication. This investment research has not been prepared in accordance with legal requirements designed to promote its independence and it is not subject to the prohibition on dealing ahead of the dissemination of investment research. This research does not constitute a personal recommendation or offer to enter into a transaction or an investment, and is produced and distributed for information purposes only.

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