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Home / Trade Alert / Buy – Imperial Brands (IMB)

This report is not a personal recommendation and does not take into account your personal circumstances or appetite for risk.

Buy – Imperial Brands (IMB) - 8 May 2017

Trade Parameters

  • Opening Price: 3650p
  • Stop Loss: 3610p (40p/1.1% below)
  • Profit Limit: 3750p (100p/2.7% above)
  • Reward vs Risk: 2.5x
  • CFD Margin: 5%

Observations – For

  • Bounce off 3600p
  • Potential for short term rebound
  • Technicals turning up from oversold

Observations – Against

  • Momentum recovering, but still negative
  • RCI rebounded, but not yet stochastics
  • Trend strength (downtrend) still strong

Analyst Comments

Looking to trade another short term bounce within the downtrend that began last month. Markets already priced in Macron victory so defensives assets like tobacco in demand as hedge in against markets giving up ground after recent rally. Credit Suisse recently upgraded to Outperform as “investments appear to be bearing fruit, with market share up in DE and UK”.

Consensus is very positive on the stock, with many of the recent broker updates valuing the shares at well above 4000p. After a near 9% sell-off, potential for another bout of bargain huting.

Next Event: Ex-div 18 May

Latest Broker 12-Month Consensus:  67% Buy, 24% Hold, 10Sell (full breakdown on request)

Source: DowJones Newswires, Reuters News, Bloomberg  or Company Press releases

Broker Ratings & 12-Month Target Prices (Bloomberg)

4-month (daily) - MACD, Stochastics, RSI, Momentum, Directional Indicators

Share 1wk 1m 3m 6m 1yr 2yr 3yr 4yr 5yr
Perf % -3.6 -6.0 -2.5 -4.6 -3.0 16.9 45.0 54.6 41.4
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This research is produced by Accendo Markets Limited. Research produced and disseminated by Accendo Markets is classified as non-independent research, and is therefore a marketing communication. This investment research has not been prepared in accordance with legal requirements designed to promote its independence and it is not subject to the prohibition on dealing ahead of the dissemination of investment research. This research does not constitute a personal recommendation or offer to enter into a transaction or an investment, and is produced and distributed for information purposes only.

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